SL WONG is a freelance writer who has been creating content professionally for 30 years for the print, broadcast and electronic media. With a degree in English and Economics (Australian National University) and background in newspaper and trade journalism, Siew Lyn also consults and does project management.
Clients include corporations, newspaper, magazine and book publishers, production houses, government agencies and non-governmental organisations. For projects, Siew Lyn draws on her network of specialist writers, photographers, designers, translators, web developers and production house associates.
Siew Lyn’s specialties are environmental and travel writing but her client base is broad and spans different areas. She has authored, edited and contributed to over 20 books, including travel guidebooks since 1997, as well as conservation publications on protected areas that range from Belum to Langkawi and the Maliau Basin.
Siew Lyn is also an occasional documentary filmmaker, with projects such as a Finas/Discovery Channel Asia documentary on the restoration of Stadium Merdeka, and a 10-episode Astro/TVIQ series on wildlife in captivity in Malaysia and Indonesia.
In online media, she headed content for a global expatriate portal headquartered in Hong Kong in 2000, and from 2001-2004, she developed and implemented a community based multimedia project on biodiversity and indigenous knowledge. A passion project of hers is a website of stories she built based on a four-year stint in Berlin.
In 2019, she returned to her journalism roots by co-founding environmental journalism portal Macaranga, for which she edits, writes and trains. The dream is to develop it into a media outfit that makes an impact in environmental and sustainability issues locally.
She has also volunteered with the Marine Special Interest Group of the Malaysian Nature Society and Shark Savers Malaysia.
Selected Past Clients
[Malaysian unless otherwise stated]
Magazine and Newspaper Publishers:
New Mandala (Australia), John Brown Media (UK/Hong Kong), Star Publications, Edge Communications, The Sun, Berita Publishing/Going Places, Virtual Malaysia, Appelberg (Sweden), Holiday Asia (Thailand), Venture Asia (Singapore & Hong Kong), Media Partners (The Netherlands), Verve (India), Capital Corporate Communications
Organisational / Corporate Clients:
Ensearch (Environmental Management and Research Association of Malaysia), Wilmar (Singapore), Malaysian Palm Oil Association, Forestry Department Peninsular Malaysia, LESTARI Universiti Kebangsaan Malaysia, Universiti Kebangsaan Malaysia/Nippon Foundation, Perak State Economic Planning Unit, Global Knowledge Partnership, Perlis State Park/WWF Malaysia, National IT Council, MIMOS, UNDP, WWF Malaysia, Malaysian Wetlands Foundation, Toyota, Iris Technology, Asher Communications Singapore for Apple, Ayesha Harben & Assoc for Measat Broadcast, Astro
Electronic Media (broadcast & online):
PIK Films (for Deutsche Welle), Malaysian Network Information Centre, Regional Centre for Arbitration Kuala Lumpur, Red Communications (for Astro & Disney), Leo Burnett (for Sony)
Book Publishers:
Sasyaz Holdings, Apa Publications (UK), Addison Wesley Longman (Singapore), Edition Didier Millet (Singapore), Periplus Editions (Singapore)
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